Empire state building versus a ford

Yes, in 1965, Ford executed a famous publicity stunt by dismantling a Mustang convertible, transporting its parts up the Empire State Building's elevators, and reassembling it on the 86th-floor observation deck before sunrise, a feat repeated for the car's 50th anniversary in 2014. [1, 2, 3]

How they did it:

1. Disassembly: A team of Ford technicians disassembled a Mustang convertible into four main sections, along with other parts, at a location on 33rd Street.
2. Measurement: They carefully measured the building's elevators and hallways to ensure the pieces would fit.
3. Transport: The parts were taken up in the building's service elevators overnight.
4. Reassembly: Mechanics reassembled the car on the observation deck, creating a powerful symbol of American innovation and the Mustang's bold spirit. [1, 2, 3, 4, 5]

This stunt highlighted the Mustang as a cultural icon, merging it with another symbol of American achievement, the Empire State Building. [2, 3]

AI responses may include mistakes.

[1] https://www.youtube.com/shorts/gmrYSmTFp1o

[2] https://www.facebook.com/Theuntoldpastfb/posts/new-york-woke-up-to-a-miracle-on-steel-and-skyon-an-april-morning-in-1965-a-brig/1230120875819531/

[3] https://corporate.ford.com/articles/history/mustang-empire-state.html

[4] https://www.bradycarlson.com/how-ford-put-a-mustang-high-up-on-the-empire-state-building-cool-weird-awesome-1537/

[5] https://www.motortrend.com/news/1431-1965-ford-mustang-empire-state-building-stunt

Henry McClure  
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